05.24
15

The Textile Industry Part V

by como ·

Government Policies

Introduction

The Indian Textile Industry is looked upon as one of the largest industries in the world. The Ministry of Textiles in India has introduced several policies and schemes targeting the growth of this sector. Some of them listed here include:

Comments OffFiled under: Industry | Tags: , , ,
05.23
15

Pre-employment Screening Of Doctors

by como ·

Verification Of Professional Degrees

Among other things, doctors as a profession and Healthcare as an industry share a common need a good reputation. For doctors their good name is as important as their medical skills and abilities. For hospitals, an excellent reputation is as desirable as modern equipment and the best facilities.

A good name, like good will, is got by many actions and lost by one.. Lord Jeffery

Comments OffFiled under: Employment | Tags: ,
05.22
15

Gold Is The Best Form Of Investment

by como ·

Who does not want to have a large sized bank balance? It is the need of the hour, looking at this inflation. The ever rising rates of every commodity, is driving in demand of investing in something or the other, to secure ones future, to be able to face the bad days.

Investments may seem a scary thought for many, as investing involves saving a certain set of amount from their hard earned money, and pay premiums every month to secure their future. there are many financial institutions who offer the best scheme for investing. The investment plans they bestow their customers with, proves very helpful for many, as many would not be aware of all the available investment schemes. These institutions provide them the right plan and advise them on how they can go by it and make the right choice, which would not just fit their pocket but even prove beneficial in the longer run. There are varied platforms through which one can invest, may it be through mutual funds, pension plans or many others, all they focus on, is securing their customers future, so that in their bad days they need not depend upon anyone else. To be independent even at that time, is what they look forward to, and guide the individuals to make the right choice. Investing on gold is one such factor, which would never diminish or would ever run out of fashion, due to many benefits it offers to individuals who rely on it for security.

Banks provide the best possible gold investment plans, which would provide gold to their customers in any form, may it be in the form of coins or bars. They are available in varied denominations, allowing one to own any of them, which would fit their pocket. This is one such investment an individual can afford to own, as gold is such a thing, whose value never dies, instead the gold rates are always elevating, increasing its value as the years pass by. Many banks import gold from renowned suppliers from other countries, who would guarantee excellence and quality. These financial institutions offer the best price for their customers, with regard to gold, which comes with a unique number on every certicard that comes along with gold when imported. This number is provided to be able to maintain the records of how much is being imported and the quality of the gold. Gold is the most secured investment as it provides a long term value, no matter how many ups and downs hit the market making it difficult for the investors to fight for even survival. It being tangible and liquid, both, values to be an asset to an individual, allowing them to make the right use of it, when in need of money. It would provide the best possible value to the investment made.

Comments OffFiled under: Investment |
05.21
15

Occupational Therapy Travel Employment

by como ·

Register with an Expert Healthcare Staffing Firm

Division of Labor’s Occupational Outlook Handbook for 2008-09 documented that in 2006, OT’s held about 99-thousand jobs in this region. They worked at hospitals, in offices of other well being practitioners like chiropractors, in universities and nursing facilities. Work opportunities for occupational therapists are predicted to grow a great deal faster than the regular for all occupations by way of the 12 months 2016.16.

The title of Occupational Treatment presents you 3 roads to get. You can be an occupational therapist, an assistant or an aide. Just about every of these titles comes with a distinctive training and licensing necessity, along with various responsibilities and salaries.

Comments OffFiled under: Employment | Tags: , , ,
05.20
15

What’s Different About Industrial Marketing Communications

by como ·

A prospective Client asked me the question recently, Whats the difference between industrial marketing communications and regular BtoB marketing communications? The question took me by surprise, since I promote my business as an industrial marketing communications agency, and I thought any prospective Client of mine would understand what that meant. It led me to put my thoughts down on the subject: if one person didnt understand the difference there were bound to be others.
Key to the discussion is the definition of industrial marketing communications as opposed to BtoB marketing communications. Ive read some articles recently that use the term industrial media to describe more traditional marketing communications methods (printed materials, print advertising) as opposed to broadcast and digital media. I think this confuses some people who are already unsure of how industrial marketing differs from traditional BtoB marketing.
I define industrial marketing communications as:
Marketing communications tactics and tools created to promote an industrial service or manufactured product sold to industry.
The key is sold to industry. This is where industrial marketing and BtoB part ways. It is possible to offer what is considered an industrial service or to manufacture a product that are NOT sold to an industrial company. The word industrial indicates the production of an end product or a service that are not sold to businesses dealing with the mass consumer market. For instance, an industrial company is a refinery; a manufacturer of engineered plastic components; an engineering firm that specializes in building petrochemical plants; a valve repair company.
Heres an example of a service that could be provided to an industrial AND BtoB company:
Industrial Marketing Communications:
Maintenance company specializing in and targeting refineries, chemical and petrochem plants
Vs.
BtoB Marketing Communications:
Maintenance company specializing in and targeting large office buildings and retail establishments
In the first example, the decision maker for the service is probably going to be the plants maintenance manager, maintenance engineer, or if its a smaller plant, a GM. In the second example, the decision maker will be a leasing company procurement manager, a commercial real estate broker, the owner of the property, or possibly a building manager. Not only will their maintenance needs be uniquely different, the communications style and messaging for the two maintenance services will need to be different as well.
Typically, in industrial marketing communications, we are marketing a product to an audience that is mechanically or engineering minded. They are usually mid level operations management, as opposed to executive management. They are usually a much smaller and more easily defined target audience.
Here are some other distinctions between industrial marketing communications and standard BtoB:
1)Engineers often have a low opinion of advertising and advertising people. I have found that they will quickly dismiss an ad that uses an artsy or gimmicky concept. Since engineers are basically scientists, they do not like to view themselves as being influenced by slick graphics or ad copy (Artsy and gimmicky can work in many BtoB advertising campaigns.)
2)Someone with a more technical view of their job will generally make a decision to buy a product or service based more on logic than emotion. I realize that Advertising 101 stresses that an ad needs to trigger emotion, and this is effectively true in standard BtoB marketing. Ive found that most engineering and operations personnel will weigh FACTS and make comparisons based on the product or service that best meets his needs.
3)Industrial audiences want to know features, not just benefits. They want to know things like physical properties, performance characteristics, technical specifications, and efficiency ratings so they can make an intelligent decision. Typical BtoB ads do not stress this type of information; in fact, they most typically stress features and benefits.
4)Engineers and other technical types dont go glassy eyed when they read lots of industry jargon in fact, they like it. If you use jargon when you speak to an engineer, youre showing him that you speak his language. Dont just consider text as industry language. Engineers also have a visual language. Depending on their specialty, they use charts, graphs, tables, diagrams, drawings, and mathematical symbols and equations on a daily basis. When you use these visual devices it says to the engineer that hes seeing solid information not just marketing fluff.
It would be wrong to say that the same marketing principles don’t apply. They actually do; but they’re applied differently. Working with an industrial marketing agency that understands how to market to a more technical audience engaged in the production of actual products that make the world run can be a huge factor in getting it right straight out of the gate, or floundering while an agency tries to grasp the difference. If youre looking for industrial marketing assistance and interviewing agencies, ask them their definition of industrial marketing communications. If they cant give you some insight similar to whats in this article do yourself a favor and move on to the next candidate!

Comments OffFiled under: Marketing | Tags: ,
05.19
15

How Bankruptcy Affects Loan Modification Eligibility

by como ·

When a homeowner falls behind on debt and risks losing his home, filing for bankruptcy is often the first thing that comes to mind. Many think it helps increase their chances of getting mortgage aid, particularly in home loan modification. But does bankruptcy really give you an edge in negotiating with your lender, or will it only make the situation worse?

Understanding bankruptcy Being bankrupt means you’re no longer able to pay your creditors. That includes not just your mortgage, but also your credit cards, car loans, student loans, and all the other debts you currently owe. But while a home loan modification only changes your mortgage, the bank takes your total credit into account when evaluating your case. If your debt is large enough to qualify for bankruptcy, your bank may assume a home loan modification won’t do much to help.

Bankruptcy and foreclosure A number of experts say that bankruptcy is at best a delaying tactic for foreclosure. A recent study shows that about 96% of delinquent borrowers who declare bankruptcy still get foreclosed on anyway, so you may end up with both a bankruptcy and a foreclosure on your credit report. If you plan on applying for a home loan modification, try to weigh the advantages of filing for bankruptcy versus the likelihood of a foreclosure.

Comments OffFiled under: Loan |
05.18
15

Overseas Investment Property Getting Higher In The Malaysian Region

by como ·

The prime minister of Malaysia Mr. Razak said that the Malaysians have emerged to be the second biggest investors in the city of London alone in the recent years. This showed that the Malaysians have a high role of real estate progress and development in the city of London. The Prime minister said that the Malaysian investors have the adequate funding to invest in any kind of better place and they are just looking for the right kind of opportunities to do so.

According to him this is a very fine opportunity for the British government and the investment companies who will be here to get benefits from the investment funding is of the Malaysian companies. The Malaysians have already invested a lot in the British country, which can be seen from the fact of investment that was made in the power station worth eight billion pounds.

The news has shown that the recent Islamic forum will open up newer bridges between the two countries for more investment in various areas including the Overseas Investment Property. The property investment is the first and fore most priority of the investors as it will give more and more chances of betterment of the economy of the country.

Comments OffFiled under: Investment | Tags: , ,