Archive for April, 2015

04.30
15

Reputation Management – The Key to your Brand Management

by como ·

What makes for the transition of a simple name into a globally acclaimed Brand? It is your Brand’s Reputation. It is simple – if you want to make a good name in the market ensure that, you not only build it but also protect it. Reputation Management is a key concept today for major brands across the globe to increase awareness and customer satisfaction. The word Reputation Management itself says it all. Initially aimed at broadening public relations apart from media relations, the concept has undergone an immense change over the few decades thanks to the advancement in technology and the growing popularity of the Internet and Social Media. Today the focus has shifted more towards Site Reviews, Social Media and getting on the top search results in that particular brand category. By means of this article, let us have a closer look at the concept of Reputation Management and how it helps businesses today.

What is Reputation Management?

In simple terms, it means monitoring the reputation of a brand. It involves tackling negative content that can damage the reputation of a brand and analyzing customer feedback to understand the concerns with regards to a brand’s reputation. It is a process focused on creating a certain image in the public eye, by understanding people’s perception of the brand and ensuring that it stays in line with the company’s goals. The most common way that this is being accomplished is through Social Media. This includes the use of sites like Facebook, Twitter etc. to get people to follow the brand and publish positive reviews online. Customer reviews from e-commerce sites like E-bay, Amazon etc. are also helpful in building the brand’s reputation. The focus is to minimize negative feedback by addressing concerns detrimental to the brand’s reputation.

Where can I get help for Reputation Management?

There are many online Reputation Management service providers who can help you get this sorted. It is always better to get them do this for you instead of doing it yourself. With the right tools and expertise, a team of professionals can help protect and establish a positive image of your brand. These service providers will also be able to do all the research and analysis required for your brand image, which may not be possible for you to do on your own. Using a professional service ensures that you have that competitive edge over your competitors.

Is Reputation Management worth the Money?

The growing popularity of the Internet and Online Branding means that your online image is very crucial. Most people are sure to check your brand online before opting for your products and services. A search result that draws attention to negative feedback or an errant customer leaving a wrong review about your brand can spell disaster to your brand image. Apart from this, the growing competition around us has led many a brand to resort to unethical means to tarnish other brand images. Online public platforms, fake blogs and various other techniques are use to populate negative feedback and false information. Though legal action can be taken against such practices, rebuilding your online brand image will definitely take some time and more money. So why not nip these problems in the bud, as it were, and use Reputation Management services to emerge on top.

Many believe that most of these things do not need expert help and can be done yourself. However, I say, you have only one chance to make a lasting impression on your customers. Why lose it because as it goes;

“First Impression is the Last Impression & and you do not get a second chance to make a first impression.”

About Author: – This article is written by Alex Smith, a professional content strategist for Easy Media Network. He provides content on social media marketing, search engine optimization and other internet marketing services for both domestic and international clients.

04.29
15

Egyptian Banking System Expanding on Middle Class, Financial Meltdown Ineffective

by como ·

RNCOS, a leading market research firm, said in its new report -Egypt Banking Sector Analysis-, with the significantly low penetration and growing middle class segment, the total deposits at banks in Egypt are projected to grow at a CAGR of 14% from 2007-08 to 2010-11.

As per the report, banking penetration is quite low in Egypt and most of the Egyptians are still unbanked. This is evident from the fact that only 10% of Egyptians currently have a bank account, and only 4% had a debit card as on end of 2007. But the growing middle class population (due to increasing income) and rising awareness level is enabling this unbanked population to access banking services like bank deposits facility. Thus, prospects of the banking sector are reasonably bright as the emergence of middle class population will support the rising demand of banking services like saving and current account deposits and related services like payment cards.

But the most astonishing fact about the Egyptian banking industry is that it will remain unaffected by the ongoing economic meltdown. As per a Research Analyst at RNCOS, -We do not see any significant impact of global financial turmoil on the deposits as the Egyptian system is dominated by state-owned banks. Otherwise also, the system is enjoying a high-support environment, with the country’s authorities having historically demonstrated both their willingness and their ability to intervene and prevent a banking default by any of the Egyptian banks, irrespective of their size or relative importance to the system.-

-Egypt Banking Sector Analysis- provides a comprehensive research and prudent analysis on the banking industry of Egypt. This extensive research will help the clients to identify the market trends and evaluate the leading-edge opportunities critical to the success of the banking industry in the country. This study gives an overview on the various factors driving the banking industry, together with the forces that are blocking the growth of the industry.

This research supplements the past and current information on the Egyptian banking market with forecast on various important industry aspects, including population, consumer durables (television, refrigerators and washing machines), Internet penetration, mobile subscribers, passenger car registrations, banking deposits, loans with the possible sub-categories and net interest income.

About RNCOS:

RNCOS, incorporated in the year 2002, is an industry research firm. We are a team of industry experts who analyze data collected from credible sources. We provide industry insights and analysis that helps corporations to take timely and accurate business decision in today’s globally competitive environment.

For more information visit: http://www.rncos.com/Report/IM155.htm Current Industry News: http://www.rncos.com/Blog/

04.28
15

Abbey National Santander Demonstrates The Uphill Battle In Suing Your Employer

by como ·

The uphill battle and intense stress in suing your employer is demonstrated by the high-profile Chagger v Abbey National plc & Hopkins (2006) legal case in the UK, where the Employment Tribunal found race discrimination and subsequently ordered Santander Abbey National to pay the record breaking 2.8 million compensation award. Abbey National Santander Group (the Spanish-owned UK high street bank which will soon be re-branded as Santander share price, and is part of the massive Banco Santander Group) terminated Balbinder Chagger’s employment in 2006, asserting redundancy as the reason. Mr Chagger believed that the real reason behind his dismissal was race discrimination. Santander Abbey National Group employed Mr Chagger (of Indian origin) as a Trading Risk Controller. He was paid about 100,000 per annum and he reported into Nigel Hopkins.

An employee who has suffered discrimination at work could decide to challenge his employer. The challenge may be initiated in the form of a formal grievance. The employee raises the grievance formally with the employer. The employer is responsible for hearing the grievance and deciding its outcome. The employer is, thus, given the opportunity to deal with the employment dispute and to bring it to a satisfactory end. The Employment Tribunal that heard the Abbey Santander price case found that Mr Chagger had attempted to resolve the issues around his dismissal directly with Abbey National and Mr Hopkins, via the company’s own complaints and grievance procedures. The Employment Tribunal also found, however, that Mr Chagger’s issues were simply dismissed out of hand.

If the employee remains dissatisfied with the employer’s handling of the grievance, then he must initiate legal action in order to persevere with his challenge. Mr Chagger, being dissatisfied with the outcome of his grievances, eventually initiated legal proceedings against both Abbey National Santander and Mr Hopkins on the grounds of race discrimination and unfair dismissal, thus, escalating the dispute to the attention of the Employment Tribunal.

An employer (especially a large and powerful organisation such as a major bank) is likely to be a formidable opponent for most employees, possessing vastly superior levels of financial resources, experience of dealing with disputes, legal expertise and plenty time to devote to the challenge.

In stark contrast, the employee will be relatively poor in financial resources, experience and legal expertise, will be hindered by personal circumstances and commitments, and have to make time to devote to the challenge while he also goes about discharging his obligation of mitigating his loss stemming from the discrimination he has suffered. He may also be further hindered by the low economic value of his challenge (the rewards less the costs), and be discouraged by the prospect of being shunned by prospective employers for having brought a legal action against an employer (whether he wins or loses).

The employer may exercise its superiority ruthlessly, without any remorse, in its attempts to coerce the employee into giving up his challenge for as little as possible. To persevere with legal action against such a formidable opponent requires the employee to possess an amazing level of resolve and lots of disposable cash.

Even though the employer might be holding significant advantages and be ruthless, a genuine challenge supported by appropriate evidence has the possibility to be successful, as shown by Mr Chagger who satisfied the Employment Tribunal that Mr Hopkins and Santander Abbey National had unlawfully discriminated against him on the grounds of race in his dismissal. In order to remedy the wrongs of race discrimination and unfair dismissal that Abbey Santander had committed, the Employment Tribunal ordered it to reinstate Mr Chagger. However, Santander Abbey refused to comply with the Employment Tribunal’s reinstatement order.

Despite Mr Chagger’s challenge being genuine and successful, his experience was that other prospective employers shunned him for having brought a legal action against an employer. This, along with Santander Abbey National’s refusal and failure to comply with the Employment Tribunal’s reinstatement order, subsequently led to the record breaking 2.8 million compensation award.

Even if the employee’s legal challenge is successful, the employer may appeal against the Tribunal’s decision and, thus, continue to prolong the employee’s challenge and to erode its economic value through additional legal costs. In 2008, Santander Abbey National and Mr Hopkins continued the legal case by appealing against the Employment Tribunal’s finding of racial discrimination and 2.8 million compensation award. The Employment Appeal Tribunal (EAT) that heard the appeals upheld the original Employment Tribunal’s finding that Abbey Santander and Mr Hopkins had racially discriminated against Mr Chagger in his dismissal. However, the EAT overturned the Employment Tribunal’s 2.8 million compensation award and sent it back to the original Employment Tribunal for reconsideration.

Even where the issue of the wrong committed has been closed off, the employer may continue to be ruthless in its handling of the issue of remedy/compensation. The Chagger v Abbey National plc & Hopkins case did not end at the EAT stage. This year, 2009, the case was appealed to the Court of Appeal (the second highest court in the UK). The Court of Appeal’s List of Hearings showed that the appeal was listed for hearing on 7 and 8 July 2009. The Court’s judgement and records of the hearing were not available at the time of writing this article. The King’s Walk Bench set of barristers’ chambers, who represented Santander Abbey and Mr Hopkins, had reported that the Court of Appeal hearing was only about compensation (not racial discrimination also). That would suggest that the wrong of racial discrimination committed by Abbey Santander and Mr Hopkins has been finalised by the EAT (which upheld the original Employment Tribunal’s decision that Santander Abbey National and Mr Hopkins had racially discriminated against Mr Chagger in his dismissal), and that Mr Chagger has appealed against the EAT’s decision to send back the 2.8 million compensation award to the Employment Tribunal stage for reconsideration.

As can be seen, winning a discrimination case against a powerful employer is far from easy: it is highly risky and intensely stressful, possibly spanning across many years. The employee should try to have regard for the economic value of his challenge and base his decisions with reference to it, because if the challenge is purely based on principles (no matter how admirable they may be) or spite, then he should prepare to lose lots of money.

04.27
15

Anger Management Tips

by como ·

The reason why it is so important to help your child learn to process negative emotions in appropriate ways while he is still young is because children with uncontrolled anger often grow up to be frustrated people with big problems. By teaching them helpful anger management tips you can help them. Your toddlers can also learn how to be self-controlled, even though tantrums to a certain extent are still going to occur.

Young Children Anger Management Tips

You know that your preschoolers are still learning to control their tempers. You can tell this is especially so when you are out with them in public. To help with this, many parents look for anger management tips. These parents will quickly receive instructions from their parents, other parents and anybody else who can help them with their child. You want to make sure though that when the tantrum is happening, that you remain calm. You need to also make sure that you are consistent when giving out discipline so that your child will know to take you seriously. anger management tips for children include timeouts and distractions that draw their attention away from disgruntled emotions when they start to get belligerent.

Teen Children Anger Management Tips

More diplomacy is needed when establishing teen anger management tips. Disciplining this age group requires more finesse. You would want to learn to be a good listener, who quietly asks their daughter or son about their day, their friends, their social activities, and any concerns they might have.

If you see your child visibly upset about something, calmly ask about it. Use focused questions and also get a discussion going. You may want to talk about appropriate ways of showing irritation, like avoiding some situations, asking for substitutions, or suggesting other ways of doing things. Let your children know clearly that some behaviors are not going to be tolerated. If you want to, put the rules somewhere where they can be seen regularly. You can even have your teen to help write the guidelines. At their level of maturity you can also let them help you figure out penalties for infractions.

Teen and children anger management tips might also include rewards for being self-controlled and expressing anger duly. Rewards you give could be simple like extra time to enjoy their favorite activities. Kids need to see a balance between discipline, forgiveness, and love; they also need to be able to see how consequences and discipline are joined together. Let your teens be aware that you are on their side[], but also that a part of their maturing is to be responsible for managing their emotions in proper and socially acceptable ways.

Know also that it is harder than ever to raise [spin]children these days. Bad role models, self-centeredness, and declining social restrictions encourage young people to express unrestrained emotions that cause problems in society and families. If you feel that your children are starting to display signs of uncontrolled rage, visit websites and find out more about anger management training. Then talk to your child’s teacher or a social services worker you can also check the internet for more information about getting your child the help that he needs.

04.26
15

The Specialization Of The Construction Industry

by como ·

Today’s Construction industry has become quite competitive. Contractors are required to me efficient, cheap, and punctual. For either a new construction project, or a remodel, contractors have the challenging task of assigning the exact price for the completed work. In addition to the obvious cost calculations for the material costs such as foundation materials, lumber, roofing, doors and windows, cabinets, carpet, paint, appliances, plumbing, electrical wiring, landscaping, and many other things, they also have to calculate the time for each task to be completed and determine the labor costs for the construction project. In the past, one contractors quote may have varied greatly from the next, simply because of the many variables involved. Construction time was usually the target that was missed the most.

Computers and software developed for contractors has enabled contractors to work more efficiently. With the use of specialized software, contractors are able to provide more accurate quotes, and determine these figures in a much shorter amount of time. The quotes provided are usually more uniform depending on the contractors own markup.

The construction industry has become so refined, that many teams of workers are assigned to their specific task. When that task is completed, their job is done, and in comes the next team. For example, once the foundation had been built, the framing team needs to come in, followed by the plumbing team and electrical team. Next is the drywall team, the carpet team, the paint team, etc. What is impressive is that each team has specific estimating software for their stage of the construction process. T

When the electrical contractor has the plans for the building, including all the square footage figures, and all the plans and electrical needs, he can simple input all that information into his electrical estimating software, including the pricing of specific electrical fixtures and the current costs of wiring, etc., and the software will calculate the final costs, including labor. Each subcontractor has a similar process and when all taken in sync, the contractor is able to provide a total estimate for the construction project.

All of this specification results in a very efficient construction industry. Of course, you can still hire a jack of all trades builder, they still exist. Just understand that it is impossible for one person to be an expert in every process, as well as being an expert in the use of all the software available. His estimates will be more variable. Either way, the numbers should make sense to you, and everything, including the time table, needs to be put into writing.

04.25
15

Inerve Hospital Management System

by como ·

NVISH Solutions Hospital Management System (HMS), iNERVE, enhances the excellence and management of Hospital Administration in various areas. iNERVE, a SaaS based Hospital Management System implemented in February 2008, is a flagship product of NVISH Solutions, which strives to reduce costs and improve the accuracy and timeliness of patient care, accounting and administration, record keeping and management reporting.

NVISH-iNERVE provides an offering for medical practices that combines automated hospital solutions, hospital workflow management, and laboratory management, easily customizable to the requirements of any hospital. We have such usability features, which result in radically improved control and knowledge over laboratory information management, medical billing, faster payments, increased collections and increased time for patient care. We deliver these results with unprecedented consistency and reliability. With its unique features, you will be able to have a better insight into medical practice billing and physician performance.

NVISH-iNERVE is a fully integrated system that includes key modules like registration, patient management, finance, billing, housekeeping services, blood-bank configuration, store and pharmacy. The system is intact with menu-driven screens and fields, which add on to the security feature of the software. Its to-use visual interface includes pull-down menus, dialog boxes and icons, and has context-sensitive help available with all features. You can generate extensive reports in real-time, for patient related information, hospital related information and statistical analysis. With NVISH-iNERVE, the solutions to all your time-consuming queries are just a click away as it will lead you to cost containment, coordination of benefits, and program integrity services for your healthcare organization.

Some of the key features of NVISH-iNERVE Hospital Management System are:

-Comprehensive patient record management
-Total security and privacy of EMR (Electronic Medical Record) through world class data servers
-Centralized/Integrated Medical Billing Service
-Laboratory Information System (LIS) for all operational, Diagnostic and administrative functions in a laboratory
-Advanced and Affordable Health Care solutions through innovative technology, Hospital Information System and statistical analysis
-Highest security at User Level, Module Level and Form Level
-Complete web based administration of the system
-Unique patient ID, generated after OPD and IPD registration, helps in centralizing the patient related information.
-Track the entire medical history of a particular patient through Doctors Module
MIS reports for the smooth functioning of Hospital Management
-HR and Payroll module catering to all needs of attendance and payroll accounting
-MRP and Pharmacy modules including planned-order schedules, order releases, changes, performance-control reports, etc.
-Blood Bank module for Donor registration and certification, Infectious markers, stock entry, and many more
-OT management for Operation Theatre activities, such as equipment used details, resource ordering, drug order, patient monitoring, blood request, etc.
-Financial Accounting System for hospitals based on double entry book-keeping methods.

NVISH-iNERVE can significantly improve your capacity through our fully integrated Hospital Management System. Overall, NVISH-iNERVE Hospital Management System is a combination of Services, Technology and rich domain experience of Hospital industry. It addresses all the major functional areas of modern multi-specialty hospitals.

04.23
15

Where To Go To Get Your Financial Answers

by como ·

Financial answers need to be accurate. In dealing with financial questions, issues and matters, it is best if the answers are founded on proven truths, and not just mere hearsays, and assumptions. Even educated guess is not given merit.

If you have any questions regarding your finances, you can get straight and correct answers from different sources. The most common are the financial books. If you are looking for financial facts, figures and statistics, you can get the information from national bank financial departments, financial trust institutions and commercial banks.

There are general areas of finance. These are the business finance, personal finance and public finance. Now, these are all serious matters. Anybody who speaks of any of these subjects must have in-depth knowledge.

If you ask anybody, the answers you could get could be wrong. Financial books that are published, read, and used by professors, students, financial analysts and wide-readers are known to be factual and accurate.

For example, if you need financial answers about Managerial finance, financial books of that subject can provide the best answer. Besides books, you can also find what you are looking for in other financial publications such as financial reports, encyclopedias, and financial magazines.

Another source of information can be the professors. If you ask a professors who specializes in finance and financial management, his answers may come from different books and other research.

Professors have devoted several years studying their specific fields in order to become an expert. Besides being a professor, some of them also work as financial analysts, economy watchers and so forth.

High officials working from financial institutions are also capable of giving excellent financial answers. If you want to know simple answers on law of supply and demand, depreciation and appreciation of currency, global market or globalization, then, these individuals are the masters.

Besides their high level of education and rigid training, they have many years of being in the front line of making crucial decision, in behalf of their company or state.

Now, if you cannot visit a school or State library because you are busy, you can still get your accurate and correct financial answers. The internet today can do that. Now, on the web are many thousand of sites that provide information about almost anything your mind can conceive. There are community rooms, discussion and forum rooms that you can join and post any query.

Anybody who happens to read your question can give financial answers. The question is; are the answers you received accurate? You can never tell. You may check a few sources to verify. But then again, that is tantamount to doing the research yourself.

In order to save time, you may get financial answers from the web. But you have to pay for them. There are experts working on the web who are willing to share their expertise to anybody who is willing to pay for their efforts. The good thing about them is you can ask for a refund, if you are not satisfied with their work.

04.22
15

Robert Kiyosaki Why Mlm Network Marketing Is The Prefect Business

by como ·

A home based MLM Network Marketing business is probably one of the most misunderstood business models by the public. Robert Kiyosaki, best selling author of Rich Dad Poor Dad dismissed MLM as a marketing scam and never seriously investigated MLM Network Marketing for 15 years.

After achieving his goal of financial freedom, Robert Kiyosaki wanted to share his knowledge with others and help them attain financial freedom also. He wrote Rich Dad Poor Dad and Cash Flow Quadrant to introduce people to the concept of financial independence. Robert began teaching people how to break free of the poverty mentality that keeps so many people enslaved to their jobs. He wanted to help others achieve financial freedom like he had attained.

Cash Flow Quadrant introduces people to the concepts of cash (money) flow and what really creates wealth and what keeps you from becoming wealthy.

Robert explains that people in the E and S quadrants (Employed and Self-employed) trade their time for money. Even doctors, lawyers and other professionals are exchanging their time for money. The only way to make more money is to sell more of your time.

Robert then explains how the B and I quadrants (Business and Investments) are the only way to achieve financial freedom. This requires a change in how you think about wealth as well as developing new business skills.

How can the average person go from the E and S quadrants to the B and I quadrants?

Robert Kiyosaki began teaching others how he built his own businesses. Robert had experienced failures and realized that most people didnt have the stamina and skills needed to achieve success. The majority of people failed at breaking out of the B and S quadrants.

Robert had a friend who was creating great wealth in a direct selling MLM Network Marketing business. His friend explained that most people understood the concept of creating wealth, but were unable to invest in a conventional business because of a lack of money.

Robert was intrigued to see that not only was his friend creating wealth for himself, but in doing so he was helping others create wealth also. Robert saw that his friend was a teacher, mentor and coach to his business associates. Robert saw that his friend was helping people create wealth in a way that he couldnt with his real-estate investing.

Robert Kiyosaki researched the history and marketing model of MLM Network Marketing and saw that it is a legitimate, low cost system that allows the average person a way to have their own profitable business.

As Robert Kiyosaki mentions in his book The Business School for People who Like helping People MLM Network Marketing offers the most practical way for people to move into the B quadrant and achieve wealth. But more importantly you create your wealth only by helping others also become wealthy. In order to be successful in MLM Network Marketing you must first help others by teaching them how to move from the E and S quadrants into the B and I quadrants.

MLM Network Marketing offers you a way to change your financial future. So if you are a person who likes to help others direct selling via MLM Network Marketing maybe the right business model for you. MLM Network Marketing levels the playing field and allows the average person to become financially free.

04.21
15

Effective Features Of Breeze Mobile Banking

by como ·

One of the most interesting things about technology is that when developers introduce different applications to the public, they mistakenly believe that the more features and the more complex the features, the more impressed customers will be. Unfortunately, many uninformed consumers are sucked into buying products because they are loaded with what appear to be incredible and robust features. However, these people soon discover that all the fluff is just that, meaning the features are usually over-rated and rather than making the experience smoother, they actually make things more complicated and time-consuming.

When Standard Chartered Bank developed Breeze, the online and mobile banking solution that runs on iPhone and iPhone, they wanted bank customers to have a genuine, user-friendly application with features that added true value to the overall experience. The final product rolled out to beta testers in Singapore and Malaysia achieved the banks goal.

However, for the primary features seen on other mobile banking applications, the bank developed Breeze so these were enhanced. In addition, Breeze provides bank customers with new features, one in particular called eCheques, which is the worlds only electronic check processing system. Along with these features, Breeze has something unexpected in the form of functional but also fun features.

Some of the standard features that have been made more robust on Breeze include things like viewing account balances and transferring funds. Along with the new eCheques feature, Standard Chartered Bank also incorporated an ATM finder, which makes it possible for people to find the closest ATM anywhere needed in a matter of minutes. Instead of making unnecessary phone calls or driving around aimlessly, the information can be pulled up using Breeze with no effort at all. Standard Chartered Bank will also be introducing new features as time goes by to meet growing customer demand.

The entire online and mobile banking application enhances the customers banking and financial experience but the designers and developers added a few fun features just because they were just that fun. When people look at the enhanced conventional features, the revolutionary features, the future features, and the fun features, it is clear that Breeze is unlike any other mobile banking application ever created.

One of the fun features is the background of the iPhone when Breeze is downloaded. During the day, the background is bright, sunny skies that represent daytime but then at night, the background changes to a dark sky filled with shiny stars. Although the application is not necessarily something that adds value, it is fun.

Another fun feature of the Breeze application is the ability for users to personalize their accounts by using different icons, colors, and even avatars. Some people appreciate the ability to add a little personality into the way their account appears while others are not as concerned but either way, this feature is fun. Then one of the most interesting features is moving money by shaking the iPhone. Standard Chartered Bank wanted customers to enjoy the experience with Breeze while also having a mobile banking solution that would save time and effort when managing accounts.

04.20
15

Benefits Of Integrated Gym Management Software

by como ·

Integrated software solutions have relatively long history but only a small number of software vendors provide integrated solutions in the segment of gym management software, limiting the selection of valuable integrated modules to a handful of choices. Thus, even large corporations still utilize different software applications to deal with day-to-day business activities, failing to realize the benefits of integrated software or unwilling to implement integrated solutions that reduce overall business costs and improve inter-departmental communication and efficiency as a whole.

Modern-day integrated modules are capable to deal with various aspects of running a successful gym business, including accounting and billing, marketing, sales, and relationships with current and prospective customers. An integrated solution can also feature social networking capabilities that complement their built-in functionality aimed design of efficient and targeted marketing strategies. Those integrated solutions, suitable for both large chains of fitness centers and single gyms, eliminate the need to install, run, and support numerous business software applications that deal with different business processes and procedures, which in turn results in unexpectedly high return on investment rate within a very reasonable period.

Initially, gym management systems have been designed with only core business processes in mind, before software vendors to start realizing that they can borrow from concepts of customer relationship management (CRM) and enterprise resource planning (ERP) systems and incorporate similar functionality into advanced fitness center management systems. Evidently, gym management applications have more limited functionality compared to sophisticated ERP systems, nevertheless integrated gym management solutions are capable to deal with complex tasks, providing advanced functionality at markedly lower prices. Therefore, integrated business software solutions are enjoying growing popularity among gym owners willing not only to modernize their gym management software but also to witness lucrative ROI rates.

Ease of use is considered a major advantage of all and every business software application and gym management software is not an exception from the rule. Thus, software vendors that offer rich in functionality integrated modules have started to pay more attention to user friendliness and development of easy to use and intuitive interface. Software companies experience fierce competition, therefore integrated solutions in the sphere of gym management now feature rich functionality and carefully designed interface, securing competitive advantages to both customers and software vendors although in different ways.

The price of software for management of fitness centers is essential when owners have to decide whether to invest in new software while it is much harder to evaluate the indirect benefits from gym management system implementation. An integrated gym management solution reduces overall business costs through introduction of functionality usually covered by various business applications such as accounting, scheduling, or marketing software. Furthermore, payroll costs can be lowered because of the high level of automation as well as advanced functionality, like sales force automation (SFA), provided by integrated software. Overall, gyms are allowed to save money on numerous business applications or spreadsheet solutions by implementing an affordable integrated solution that provides functionality covering the full scope of business procedures and all processes involved.

Gym management solutions gradually evolved into fully-functional business management systems, featuring all the functionality required run a successful business in a highly competitive environment. In addition, worthwhile integrated solutions are even more affordable these days for many software vendors offer monthly payment schemes, instead of one-time license purchases, intended to reduce the average cost of investing in gym management software.